Website Knowledge
Everything you need to know about creating and managing a website for your business – from taking your first steps online to mastering the details of website design
What Is a Hero Image?
If you've ever visited a website and been greeted by a large, eye-catching image at the top, you've encountered a hero image. It’s the visual centrepiece of a webpage, designed to grab attention instantly and set the tone for the rest of the site. Whether you’re...
The Internet is for Everyone
If you’ve never spent much time online, or the idea of using the internet feels a bit overwhelming, you’re not alone. Many people feel unsure about where to start, but the good news is that the internet isn’t just for the younger generation or tech-savvy experts—it’s...
Is Your Website Ready for Voice Search?
Hello! If you’ve ever asked Alexa, Siri, or Google a question and received a spoken answer, you’ve already used voice search. It’s changing the way people find things online, and if you run a website or an online business, now’s the time to ask yourself: is your...
The Future of Content
Storytelling has always been a powerful way to connect with people, and in the digital age, it’s evolving at an incredible pace. From blog posts and social media updates to interactive experiences and AI-generated content, online storytelling is constantly changing...
Website Design Trends to Watch for the Next 5 Years
The world of website design is always changing, and keeping up with the latest trends can help make sure your site looks good, works well, and stays relevant. Whether you're just starting out or thinking about updating your website, knowing what’s ahead will help you...
How to Keep Your Website Running Smoothly in 2025 and Beyond
Keeping your website up to date isn’t just a good idea—it’s essential. A modern website should be easy to use, secure, and ready for whatever the future brings. In 2025 and beyond, keeping your site fresh means making the most of new technology, updating content...
Mindfulness Techniques For Online Business Owners
Mindfulness is getting a lot of attention in today's fast-paced digital world, and for good reason. Running an online business comes with unique stressors—constant notifications, overflowing inboxes, and the pressure to keep up with trends. It’s easy to feel...
Digital Branding for Reluctant Influencers
The idea of branding yourself online can feel overwhelming—especially if you don’t see yourself as an “influencer.” But the thing is, if you’re creating content, running a website, or building a business online, you already have a digital presence.So, whether you like...
The Hidden Power of Micro-Niches
If you’re just starting your online journey, the idea of narrowing your focus might seem risky. Why target a small group when you could appeal to a broader audience? Well, that’s the secret power of micro-niches—by getting ultra-specific, you can actually grow faster...
From Kitchen Table to Global Brand
Digital storytelling isn’t just a buzzword; it’s the secret ingredient behind some of the most successful online brands. It’s how businesses of all sizes—yes, even those that started at a kitchen table—have reached audiences around the world. But what exactly is...
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